Booth size is the first real decision an exhibitor makes and it constrains every decision after it — what you can display, how many conversations happen at once, what your freight and drayage bill looks like, and whether rigging is even on the table.
Most exhibitors arrive here having already purchased floor space from the show organizer, so start with what you have. If you have not booked yet, know that organizers sell space long before exhibitors think about the booth going into it, and the good positions go early.
The most-rented footprint in New Orleans and the standard entry booth at nearly every show at the Morial Convention Center. One open side facing the aisle, an eight-foot back wall, and three-foot side rails that protect your neighbours' sightlines.
That side-rail rule is real and it is enforced, which is why a 10x10 succeeds or fails entirely on its back wall. You have roughly eight feet by ten feet of vertical surface to be memorable on.
Three things separate a 10x10 that works from one that gets walked past. Lighting — an unlit 10x10 beside a lit one is functionally invisible under hall lighting, and this is the cheapest fix available. A place to put things — a counter with lockable storage means your cases are not stacked in the corner. A message readable from thirty feet — not a paragraph. A sentence.
We build 10x10 rentals with backlit fabric back walls, illuminated headers, reception counters with integrated storage, and flooring that visually separates your space from the aisle.
Doubling the footprint changes more than the arithmetic suggests. Twenty feet of back wall is enough to run a genuine narrative from left to right, place a demo station where it does not block your own entrance, and build a semi-private conversation area at one end while keeping the other end open.
This is the size where most companies stop looking provisional and start looking like a supplier. It is also typically the last footprint where you can avoid rigging costs entirely, because a twenty-foot back wall can carry your identity without a hanging sign.
If you plan to grow into a larger footprint over several years, the 10x20 is the sensible middle step. Our structures are modular, so many 10x20 configurations re-skin and re-size into a 20x20 the following year.
An underused footprint that is frequently still available when 20x20 islands have sold out. Thirty linear feet supports three distinct zones — welcome, demonstrate, close — arranged in the order a visitor naturally walks past them.
Particularly effective for companies with a product line rather than a single product, because each section gets its own space instead of competing for the same wall.
The largest single upgrade available to an exhibitor, and it is not really about square footage.
An island is open on all four sides. Visitors approach from any direction, there are no side rails constraining your height at the edges, and you are permitted a hanging sign. You become visible from across the hall instead of from down one aisle.
It also means you can no longer hide anything. Every side of an island is a front. A design that works as an inline will look unfinished as an island, because an inline has a back and an island does not.
We build 20x20 islands as four-sided compositions: a central structure or tower carrying branding at height, open corners that invite traffic in rather than walling it out, demo or display zones positioned so two conversations can run without interfering, and enclosed storage built into the structure rather than parked behind a curtain.
At this scale you are building an environment. There is room for a genuinely private meeting room with a door, a presentation area with real seating, a product wall a visitor can walk along, and separate staff circulation so your team is not squeezing past customers to reach the storage closet.
The 20x40 in particular supports a linear journey — awareness at one end, detail in the middle, conversion at the other — which is how the best-performing large booths are laid out. These footprints almost always carry a hanging sign, and rigging must be planned early because organizer deadlines and available rigging points are fixed long before show week.
Large-format islands are a different discipline. Structural engineering, permitted heights, fire-safety clearance, aisle-line compliance and rigging load calculations all apply and all are enforced. We produce the engineered drawings and handle the approval submissions.
At this scale expect a hanging structure — a ring, a truss box, a fabric cloud — because a large booth without identification at height disappears into a hall this size. Interior architecture matters as much as the perimeter: sub-rooms, a demo theatre, elevated product platforms, and storage sized to what your team actually ships.
Anchor positions. Exhibitors at this scale run scheduled presentations, host meetings against a booked calendar, and staff twelve or more people per shift. The build is closer to temporary architecture than to display, and the timeline runs in months.
We fabricate in house at this scale, which matters because changes to a 3,600 square foot structure are expensive when they have to be subcontracted. Everything is engineered reconfigurable so an anchor exhibit is not a single-show write-off.
A double-deck buys the one thing floor space cannot: private area directly above your public area. Ground level stays open for traffic and demonstration; the upper deck hosts meetings and hospitality away from the noise.
Double-decks carry the strictest requirements of anything on a show floor — engineered stamped drawings, occupancy limits, code-compliant staircases and railings, fire clearance, and organizer approval submitted well in advance. Not every show permits them. We confirm eligibility for your specific show and venue before you commit, and we handle the entire approval package.
LED has moved from premium add-on to baseline expectation at technology, medical and consumer shows. A seamless wall gives you motion, it changes content between audiences without reprinting anything, and it competes with hall lighting in a way printed graphics cannot.
We rent LED in every footprint from a 10x10 accent wall through full-height backdrops, including curved and wrapped configurations. Pixel pitch, viewing distance, content resolution, processing and power draw are specified together — a wall viewed from an aisle at six feet needs a tighter pitch than one viewed from forty feet across an island. Buying more pitch than the viewing distance requires is the most common way exhibitors overspend on LED; specifying too coarse is the most common way they waste the whole investment.
Shows sell irregular footprints — 8x20, 16x10, 20x25, 25x30, 30x50, 40x80. We build to the space you actually have rather than the nearest standard size. If your footprint is not listed, call and we will confirm what fits.
Every rental is turnkey regardless of footprint: engineered structure pre-fit before shipping, all printed graphics produced in house, flooring, lighting, appropriate furniture, delivery to the venue, coordination with the general contractor, professional install and dismantle by our own crews, on-call support through show days, and full removal afterwards.
Show-charged services — electrical, rigging labor, material handling, cleaning and internet — are itemized separately as estimates against published advance rates and reconciled at actual cost.
Select your footprint above to browse every design available in it, or call (504) 208-2737 with your show, venue and booth number. We will tell you what fits, what that hall permits, and what it costs delivered and installed.
Call (504) 208-2737 for New Orleans exhibit rentals.